Business rules engine for real-time pricing

Project Information

Project Name: Real-time Price Dynamicization for Hotel Products

Industry/Sector: Tourism

Challenge: A prominent hotel chain sought to innovate its pricing strategy by implementing a system that would allow for real-time price adjustments of its hotel products based on a set of business rules and market conditions. The system needed to be flexible to enable quick and efficient adjustments without affecting the performance or availability of its online sales platform.

Implemented Solution

General Description: Arteco Consulting SL designed and developed an advanced rules engine capable of modifying prices of hotel products in real-time. This solution is based on the modification of XML files, allowing for smooth and efficient integration with the existing sales ecosystem of the chain, thus isolating price changes from the rest of the system components.

Technologies Used: Java, advanced XML processing techniques, and optimized caching systems were used for handling large volumes of information. The system architecture was designed to minimize connections with databases and other components, ensuring high availability and performance.

Key Features: The rules engine allows clients to edit and activate new pricing rules in a matter of seconds, offering unprecedented flexibility in pricing strategy management. The solution features robust processing capabilities, capable of efficiently handling a heavy load of information thanks to the use of advanced caching techniques.

Results: The implementation of this rules engine resulted in a significant improvement in the hotel chain's ability to dynamically respond to market conditions, with a 15% increase in the profitability of hotel products. Additionally, a reduction in the time required to implement price changes was observed, decreasing from hours to seconds, enabling greater competitiveness in the market.

Conclusions

This project underscores the ability of Arteco Consulting SL to deliver innovative and high-impact technological solutions in the tourism sector. Through this system, we demonstrate our capacity to address and overcome complex challenges, providing our clients with tools that enhance their business strategy and market positioning. The flexibility and efficiency of the real-time price rules engine set a new standard in hotel product management, further solidifying Arteco's leadership in the tourism technology industry.